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FOOTBALL IS THE INDUSTRY
DESIGN IS THE JOB

I'm Luke, a graphic designer who's spent the last 9 years embedded inside Premier League football clubs. Most recently as a designer for West Ham United, and before that Crystal Palace.

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I work across branding, campaigns, social content and print, everything from matchday programmes to player launch shoots, with a focus on work that feels authentic to a club's identity.

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EXPERIENCE
Nine years designing inside the game.

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West Ham United Football Club

Graphic Designer

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Social, branding and matchday content,

plus retail and commercial design assets.​

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2022 - Present

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Crystal Palace Football Club

Graphic Designer

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Digital, retail, campaign and matchday

design, including stadium signage.

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2018 - 2022

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Squawka

Freelancer​

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Social-first design for football data

and editorial content.​

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2017

LET'S WORK
TOGETHER

© 2026 Luke Designs All Rights Reserved

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